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creative social media agency
We're creatives by instinct, strategists by habit.
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Meet The People Who Whisk It All Together
(pronounced mark-cha) is marketing plus matcha. And honestly, the two aren't that different. Both take intention, the right mix of ingredients, and zero shortcuts if you want it to actually hit.
Rush a matcha and it's bitter. Rush a brand and it's forgettable. So we don't. Every strategy gets whisked properly, every post earns its place in the feed, and every brand we touch comes out fresher than when it walked in.
Chronically Online Running On Caffeine Reads The Brief Twice Deadlines Respected ✦
Muskan Dua
Rishabh Chadha
The two humans actually running this thing:
Muskan Dua, Chief Whisking Officer, and
Rishabh Chadha, Chief Strategy Officer.
Co-Founder, Chief Whisking Officer
Before Mktchha, Muskan ran So Fresh, a home kitchen she started with her sister, where she accidentally became the Instagram person and never really stopped. What began as posting for a small business quickly turned into a genuine interest in branding, content, and figuring out why some ideas connect while others don't.
That curiosity led to over three years as the marketing head at a visa company before eventually turning into Mktchha. By then, freelance projects had slowly piled up, and making it official felt like the obvious next step.
Today, she spends her time building brands through strategy, storytelling, and content that's creative but always intentional. She's slightly obsessive about details, can't create anything without a moodboard, and firmly believes that every post should have a purpose.
She runs on matcha and an unhealthy number of saved Instagram posts.
Co-Founder, Chief Strategy Officer
From decoding data as a research analyst to building brands and businesses, Rishabh's journey has been rooted in insight, strategy, and execution.
He began his career working across FMCG, automobiles, finance, electronics, fashion, travel, and pharmaceutical, helping companies turn consumer behaviour and market trends into decisions that drive growth.
Today, he's building across multiple spaces, one of them is Mktchha: brand strategy, positioning, storytelling, and marketing. A couple more are in the works.
He enjoys building things from the ground up, simplifying complex consumer journeys, and creating brands that people remember. He runs on iced lattes and a similar obsession with content that looks effortless but never is.
Together, they're the strategy-meets-creativity combo every brand says they want and rarely finds: Muskan brings the instinct, Rishabh brings the rigor, matcha meets iced latte, and somewhere in between, brands actually grow.
The Receipts
DeTangled
Sage Haus
Body Butter
Tuff Muff & Co.
WordBridge
Mama Brookie
Madhusudan SMC
PreciDent
Brite Decor
So Fresh
The Blended Co.
Ishaari
(Logo and Brand Identity)
Holy Sheet
Sawadhee
Lily & Luxe
Your Brand Here
This Spot Is Reserved →
Tanya Dewan
Co-Founder, DeTangled
Honestly, having Muskan and Mktchha with us has been such a game changer for DeTangled. She somehow manages to take the million random ideas we throw at her and turn them into content that actually feels like us. Every reel, post and little detail has so much thought behind it.
The best part? It never feels like we're working with an agency, it genuinely feels like she's part of the team. She gets our vision, pushes us creatively and somehow always adds that little bit of magic.
If you're looking for someone who cares about your brand as much as you do, Muskan is your person. Couldn't have asked for a better marketing partner!! 🩷✨🫶
Devyani Sharma
Co-Founder, DeTangled
Some journeys become so intertwined that it's difficult to speak about one without thinking of the other. DeTangled and Mktchha have shared one of those journeys.
Muskan built DeTangled alongside us, and over the years, I've had the privilege of watching Mktchha grow into the incredible agency it is today. In many ways, we've grown together.
What has always stood out to me is that they never just saw a brand. They saw the people behind it. Every idea was listened to with intention, every vision was understood, and somehow, what came to life often felt even better than what we had imagined. They have a way of making you believe in your own brand a little more, because they believe in it first.
Building something from the ground up is never easy. It takes people who care just as much as you do, people who celebrate your wins, sit with your doubts, and continue showing up with the same enthusiasm every single time. Muskan and Rishabh have been those people for us.
Looking back, I'm grateful that our stories have been able to grow alongside each other. Watching Mktchha become what it is today has been just as rewarding as seeing DeTangled evolve, because in many ways, we've been cheering each other on from the very beginning.
If there's one thing I've learnt, it's that great marketing isn't just about creating content. It's about finding people who truly understand your vision and help you bring it to life. For us, that has always been Mktchha.
Shweta Aggarwal
Founder, WordBridge Language School
Dear Muskan and Rishabh, this is an appreciation message. I have tried so many people for social media but haven't come across anyone as efficient and kind as you guys.
Ridhima Nagpal
Founder, Tuff Muff
Ever since mktchha has started handling our socials, I've never had to worry about literally anything social media. We've grown our page and community so much in the past few months, it's almost insane!! Team Mktchha all the way ❤️
Mansi Gulati
Co-Founder, Body Butter
We've been working with Mktchha for a while now, and it's been such a smooth experience. They're super easy to work with, always quick to respond, and somehow manage to turn edits around really fast.
Our Instagram has seen great growth in both engagement and followers, and shoot days are always well planned and stress-free. They really get the brand, the aesthetics behind it and are always open to feedback and new ideas.
Couldn't recommend them more. :))
Shrey Sethi
Owner, Brite Decor
Working with Mktchha has been a great experience. The team is extremely hardworking, creative, and supportive, and they've genuinely understood the vision for my brand and page.
From creating engaging reels and content to helping with the overall look and growth of my social media, they've been consistent and professional throughout. What I appreciate most is their willingness to go the extra mile and their attention to detail.
Definitely recommend Mktchha to anyone looking for a dedicated and creative marketing team!
Sanya Gomber
Founder, Mama Brookie & Co.
I'm truly grateful for the wonderful experience I've had working with Rishabh and Muskan. They have been an incredible support throughout my branding journey.
From helping me find a new and beautiful brand name to working on my complete branding (the logo, labels, designs, and so much more), they have understood my vision and brought it to life in ways I couldn't have imagined.
What I especially love is that their support doesn't stop at designing. They constantly give me creative ideas for my shoots, encourage me to experiment and try new things, and motivate me to keep pushing my brand forward. They are extremely friendly, approachable, patient, and genuinely take the time to understand what I want and what works best for my brand.
The best part is that it never feels like I'm just working with a marketing team. It genuinely feels like we are growing together as a team, and that makes this journey even more special.
Thank you so much, Rishabh and Muskan, for this lovely experience. I'm really happy to have you both as a part of my brand.
For People Who Hate Networking Events
Welcome to the Mktchha Club
The Mktchha Club is for anyone who's sat through a networking event and left with a stack of business cards and nothing else.
It's built for founders building something real, and for people who genuinely love connecting, not collecting contacts. Every event we curate is intentional, made with love and built to empower the people in the room, not just fill it.
You don't walk out with a LinkedIn request. You walk out with contact info of people who actually want to help you win.
No two gatherings look the same. Some are mixers built for real conversation. Some are meme reviews where we roast whatever's trending. Some are Create Days IRL, bring a lens, make something with us. Whatever the format, you leave with real connections and people who mean it when they say "let's stay in touch."
Come Sit With Us ↗Let's Talk
